Most of us — even those at the top — struggle with public-speaking anxiety. When I ask my clients what makes them nervous, invariably they respond with the same answers: "I don't like being watched", "I don't like the eyes on me" or "I don't like being in the spotlight".
To understand why, we need to go way back to prehistoric times, when humans regarded eyes watching us as an existential threat. Those eyes were likely predators (肉食动物) and people were terrified of being eaten alive. The bad news is that our brains have transferred the ancient fear of being watched into public speaking. In other words, public-speaking anxiety is in our DNA.
Fortunately, there is a solution: human generosity. The key to disarming our panic button is to turn the focus away from ourselves and toward helping the audience. Studies have shown that an increase in generosity indeed leads to a decrease in amygdala (扁桃腺) activity, which is responsible for our panic feeling in the brain. When we are kind to others, we overcome the sense of being under attack and start to feel less nervous.
Admittedly, this is hard to do. But it's absolutely possible to become a generous speaker. To begin with, when you start preparing for a presentation, the mistake you often make is starting with the topic. Instead, you should start with the audience. Identify the audience's needs, and craft a message that speaks directly to those needs. Also, you are the most nervous right before you speak. This is the moment when your brain is telling you, "Everyone is judging me." But it is exactly the moment when you should refocus your brain. Over time, your brain will begin to get it, and you will become less nervous.