Ant Forest , a green initiative(倡议，新方案) by the world's leading payment and lifestyle platform Alipay ,received the " UN Champions of the Earth " award, the UN's highest environmental honor. It was given to Ant Forest for motivating half a billion people to adopt an eco-friendly and greener lifestyle, greatly contributing to ecological protection with the help of digital technology.
Alipay achieved this by inspiring its users to do environmentally-friendly things, such as walking, using public transportation, going paperless in the office and more to earn "green energy points". These points can then be used to water and grow their own virtual young trees. After the virtual young trees have grown up on line, Ant Forest will plant real trees somewhere in China.
The number of Ant Forest users has reached 350 million, reducing 3 million tons of carbon dioxide, "Such programs are quite attractive to me. I feel satisfied to see a real tree planted just by doing some simple things such as riding bicycles and buying tickets online," said an interviewee.
This initiative of Ant Forest is in line with the Chinese government's strategy of a"Green Economy". The country is taking aggressive actions in expanding its green coverage. Now, its efforts are paying off, with improved biodiversity and a healthier economic growth. Rare animal species have been spotted and forest parks are now popular attractions of tourism.
The planet is at a critical point which could result in natural disasters. It seems clear that unless governments, businesses and people form a focused team, it's difficult to stop global warming. Fortunately, Ant Forest shows that it is possible to make joint efforts while relying on digital technology. And more initiatives are using technology to contribute to a sustainable(可持续发展的) future of the planet.
