Is there anything nicer than a cooling ice cream on a hot summer's day? This (freeze) dessert is old, but our tastes and consumer habits are changing. How is the ice cream production process changing, and who is driving it?
The recipe is simple, just a (combine) of milk, sugar and fat. But the process is complex, demands time and energy to get the materials mixed, heated, and then cooled. Designers are working (improve) the production process with new equipment. For now, , even with the help of robots, it can take up to two years from testing a new treat to being available to consumers.
So, what new things can we expect? It is millennial (千禧年的) consumers who are driving interest more flavours. They say the tastes for today's ice cream products
(limit) only by our imagination. But according to Elsebeth Baungaard, expert in economy, the next trend will be (little) about innovation and more about size. "I'm sorry to say it's (simple) reducing in size", she says, "but the quality will be higher."
