Got vegan milk? The amount of faux (人造的) dairy products is growing and the choices seem endless. You can buy products made of soy, almond, rice, oats, and coconut, in regular or flavored varieties.
A report shows that sales of plant-based dairy alternatives grew twice as fast in 2020 as real milk. But some people won't make the switch because the alternatives don't taste the same as milk. Now, a milk alternative is being launched that actually tastes like it came from a cow. Danone, which is known for its yogurt, will be launching two new milk alternatives in North America that the company expects to fill this place.
Silk's Next Milk and So Delicious' Wondermilk will both be made of oat milk, coconut milk, coconut oil, and soy. Danone is counting on the new products to reach people who want to switch from dairy for health or ethical reasons but enjoy the taste of milk in their coffee and breakfast cereal.
"There's been a group of consumers who remain skeptical about plant-based offerings, largely because of their taste and texture, "John Starkey said. "From our research, we saw that there were about 53 per cent of people who say that they wouldn't purchase plant-based beverages because of their taste."
While the company has been in the faux dairy business since 2016, the products did not have the real dairy taste. The company used its experience with both real dairy and faux dairy products to refine the new offerings.
There are other milk alternatives available that also aim to be more milk like. Notco, a company, located in Chile, produces a milk alternative called Not Milk that is made of sunflower oil, pea protein, water, and pineapple juice. Another pea-based product called Wunda was launched by Nestle in Europe in 2021. The food giant Impossible Foods is also working on their own version of milk called Impossible Milk. The company is looking to corner the faux dairy market the same way its Impossible Burger did when it was released in 2016.
