Online food deliveries have seen a major boom in recent years. One company that has benefited from online deliveries is London-based Deliveroo, which is now the biggest food delivery company in the United Kingdom.
Deliveroo was launched in 2013 by William Shu and Greg Orlowski and has found great success in less than 10 years of being in the industry. The company employs powerful technology which cuts delivery time by 20% and has also partnered with thousands of restaurants in its multiple locations. KFC, PizzaExpress and Five Guys are just some of the 140,000 Deliveroo partner restaurants around the world.
The company regularly improves its services to better serve the needs of both customers and restaurants. In 2017, it launched "Deliveroo Editions" which is a feature that uses technology to easily connect users with new restaurants as well as popular food chains. The company also sells gift cards through its restaurant partners with each card valuing between £20 and £100. By expanding to other markets, Deliveroo has seen income increase every year.
The future is bright for online food delivery companies even after the world moves on from the COVID-19 pandemic. Convenience and accessibility have always been the main reasons why these delivery companies have achieved massive success. Deliveroo also learned to adapt, constantly incorporating new features such as digital payment options, and grocery services in the hope of achieving long-term development.
Deliveroo operates in 15 other locations in the world including Los Angeles, Paris and Singapore. Despite Deliveroo's massive success, the Deliveroo CEO has acknowledged that there's still "a lot more work to be done" and also added that the company has plans to "attract a whole new set of customers".