In the days before the Internet, critical thinking was the most important skill of informed citizens. But in the digital age, according to Anastasia Kozyreva, a psychologist at the Max Planck Institute of Human Development, and her colleagues, an even more important skill is critical ignoring.
As the researchers point out, we live in an attention economy where content producers on the Internet compete for our attention. They attract us with a lot of emotional and eye-catching stories while providing little useful information, so they can expose us to profit-generating advertisements. Therefore, we are no longer customers but products, and each link we click is a sale of our time and attention. To protect ourselves from this, Kozyreva advocates learning the skill of critical ignoring, in which readers intentionally control their information environment to reduce exposure to false and low-quality information.
According to Kozyreva, critical ignoring comprises three strategies. The first is to design our environments, which involves the removal of low-quality yet hard-to-resist information from around. Successful dieters need to keep unhealthy food out of their homes. Likewise, we need to set up a digital environment where attention-grabbing items are kept out of sight. As with dieting, if one tries to rely on willpower not to click eye-catching "news", he'll surely fail. So, it's better to just keep them out of sight to begin with.
The next is to evaluate the reliability of information, whose purpose is to protect you from false and misleading information. It can be realized by checking the source in the mainstream news agencies which have their reputations for being trustworthy.
The last goes by the phrase "Don't feed the trolls." Trolls are actors who intentionally spread false and hurtful information online to cause harm. It may be appealing to respond to them to set the facts straight, but trolls just care about annoying others rather than facts. So, it's best not to reward their bad behaviour with our attention.
By sharpening our critical ignoring skills in these ways, we can make the most of the Internet while avoiding falling victim to those who try to control our attention, time, and minds.
