In the continuing fever for outdoor sports and activities, China's young generation now find themselves drawn to a new activity—lure fishing (假饵钓鱼).
Traditional fishing methods use real bait (饵) and often require hours of patient waiting. However, lure fishing takes a different approach. Here, fishermen use man-made bait to copy the movements of a fish's natural prey (捕食) such as swimming, struggling and escaping. In this way, fish will mistake the bait for the real prey and make attack. Because fishermen need to frequently throw and take back the line to seek for fish, the sport looks elegant and is called "water golf".
"The fish shakes and struggles sharply. The feeling is just like putting your hand out of the window while driving at fifty miles per hour," a fishing lover says, recalling his experience of catching a big fish using a lure fishing technique.
In recent months, many young Chinese have taken to social media to share their experiences. The topic "lure fishing" has over 140,000 posts on the lifestyle platform Xiaohongshu, and videos with the same tag have billions of views on the short video platform Douyin.
Another feature that attracts the young generation is lure fishing's environmentally-responsible approach. By using green man-made bait, the activity does not bring trouble to the natural environment of the water. Also, the general agreement in the lure fishing community is to "catch and release", which is to let the little fish go and grow, in order to protect fish.
Moreover, lure fishing is beginner-friendly and requires less equipment compared with traditional fishing. A basic set costs between 500 and 2,000 yuan. But costs can rise significantly if you seek to take a more professional approach.
"Each fishing scene has its fishing rod (竿), and each fishing technique also has its fishing rod," another lure fishing lover says. He adds he has seven to eight sets of fishing rods, which should come to thousands of yuan in cost.
