Zibo city in Shandong province has stormed the Internet from late February for its local BBQ. In March, the small city16 about 4.8 million tourists.
Zhou Maosong, president of the Zibo Tourism Promotion Association said the popularity started from the crowd-gathering effect of cultural and tourism activities. Then famous people tasted the BBQ and put their experiences online, which17 a number of students from neighboring cities visiting Zibo.
18 , Zibo did not fall into the trap (陷阱) of easy fame that dies fast. A blogger took an electronic scale (称) to ten BBQ stands in Zibo to test if he would be offered less food. It turned out that not a single one was caught short of weight and some owners even offered him local snacks for free. Local people's 19 and friendly behavior touched even more people online and again lifted the city's popularity.
Zibo's successful story has 20 governments in other parts of the country to find their ways of developing local businesses.
