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SEVEN-YEAR-OLD Ryan, a Chinese-American boy, spends his days in primary school and his evenings as an online celebrity. Ryan is a toy who unboxes new toys and shares his opinion with millions of his followers on YouTube. Last year, the cute kid made $11 million.
Ryan is just one of the young people who that the internet can provide plenty of money-making chances. All needed are a good idea and an internet access(接入).
Young Chinese are also being drawn to the internet as a possible job, as an easy way to make lots of money. Recently, a survey of 13,000 Chinese college students found that 54% wanted to become internet celebrities. No doubt they see it as a good choice to spending their lives in small offices, but becoming an online celebrity isn't easy. According to the same survey, 80% of the online celebrities can't make enough money to support , and 15% get an ordinary pay. That means you have to be one of the lucky or talented 5% rich and famous.
Zhang Kaiyi is one of the 5%. She started posting short videos in 2017 and quickly attracted 4.8 million followers. Zhang says, "It is content(内容) that can create value, and it is also content that can possibly reshape business. " Zhang's advice was to keep your content fun, and positive.
What's more, they need to be well educated. Most of the online celebrities have at least a college degree. And they are also good at talking to different people, which them to connect with their followers. Such things as eye contact and a good speaking style are necessary. It also helps to have an interesting personality, but that is a gift, not that can be learned.
Little Ryan was lucky enough to have got all those good qualities. But his online celebrity may fade(消退) as he becomes a teenager and is still playing with kid's toys. Stay in school, Ryan, and get a good education . . . just in case.
